How Inter Smart EduTech Stands Apart from Other Training Institutes in Kochi

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Digital Marketing Skills
Software Testing
September 17, 2025
Students in a training session at Inter Smart EduTech Kochi classroom

A job role called “Prompt Engineer” didn’t exist three years ago.

Welcome to the reality of 2025, where job seekers have to be trained for roles invented yesterday. 

While most training institutes in Kerala are still teaching Facebook marketing from 2019, the digital world has already evolved five times.

Inter Smart EduTech understands this. Instead of rehashing outdated curricula, we ask ourselves every month, “What will companies need tomorrow?” The answer shapes our courses. That’s how InteSmart EduTech became the pioneer in advanced digital training in Kochi.

 

The Explosive Development of India’s Digital Market

The digital advertising business in India grew close to half a trillion rupees in 2024, with projections showing that the business will have an approximate value of more than half a trillion rupees in 2025. India has officially recorded a historic change in its spending on digital media, overtaking spending on television in fiscal year 2024.

So, what does it mean to job seekers? There are 806 million active internet users currently, which is 55.3% of the total population, and the demand for skilled digital marketing professionals is soaring. India is projected to be the second-largest internet market in the world, with more than 900 million active internet users.

This change is providing unlimited career opportunities. According to Goldman Sachs, the digital marketing sector in the Indian internet industry alone will be worth $160 billion by 2025, three times its current value. This is a gigantic sum that demonstrates the potential of the sector.

 

Software Testing: A Booming Market

At the same time, the software testing sector is also experiencing unprecedented growth. NASSCOM predicts that the Indian IT industry will grow to $300 billion by fiscal year 2025, equivalent to approximately ₹24.9 lakh crore.

The Indian IT training market reached a value of approximately $4.04 billion in 2024 and is expected to grow at a CAGR of 8.80% between 2025 and 2034. By 2034, this market could reach a value of approximately ₹78.1 lakh crore.

The global software testing market reached a value of $51.8 billion in 2023 and is expected to register a CAGR of 7% from 2024 to 2032, with automation testing expected to reach a remarkable value of $68 billion by 2025.

 

What is special about InterSmart EduTech?

1. More Pragmatic Training Rather than Theory

While other institutes continue to use old-fashioned ways of teaching, InterSmart has adopted a totally new approach. In this case, you will not only be learning theory but will also be engaged in practical work. This is what makes the difference between a piece of paper and skills that can really be applied.

The teaching team of the Intersmart School believes in practical learning from the first day, as they explain. This philosophy is manifested in all courses.

2. Industry Experts as Mentors

Such professionals do not just come with the theory; they also hold updated information on the market and tips that cannot be read in books.

3. Customised Instruction and Alternative Learning

Every learner is unique. InterSmart acknowledges this, and it provides tailored learning paths. The flexibility is available whether you are a working professional who wishes to study in the evenings or a full-time student who wishes to take intensive courses.

4. Up-to-date Tools and Technologies

Even though a lot of organisations continue to use the older versions of the software, InterSmart is constantly investing in the newest tools and technologies. The recent Google Ads features include state-of-the-art test automation software – here you will study what they use in the industry.

5. Post-Course Career Support

To qualify as a certified specialist is one thing, but to get employment is another. InterSmart EduTech provides full-service career assistance, such as training in applications, interview preparation, and networking with professionals in the industry.

 

Digital Marketing Training: The InterSmart Advantage

Complete Curriculum with Current Trends

With approximately 491 million people using social media in India in 2025, understanding all major platforms is crucial. InterSmart’s Digital Marketing programme covers not only the basics but also the latest trends:

Search Engine Optimisation (SEO): Based on the latest Google guidelines

Pay-Per-Click (PPC) Advertising: Using real Google Ads and Facebook Ads campaigns

Social Media Marketing: Strategies for all major platforms

Content Marketing: From blog posts to video content

Analytics and Reporting: Using Google Analytics 4 and other professional tools

Learn with Real Campaigns

What sets InterSmart EduTech apart is the opportunity to work on real marketing campaigns. Students manage real budgets (albeit on a small scale) and see how their strategies translate into real-world results.

 

Software Testing Training: Future-Proof Skills

Comprehensive Curriculum for Modern Testing Practices

InterSmart’s software testing program goes far beyond the basics:

  • Manual Testing Fundamentals: A solid foundation for all testing activities
  • Automation with Selenium: One of the most sought-after skills in the market
  • API Testing: Using REST Assured and Postman
  • Performance Testing: With JMeter and LoadRunner
  • Mobile Testing: For Android and iOS applications
  • Agile Testing Methods: Integration into modern development processes

Practical Project Work

Students work with real software applications and learn how professional testing teams work in the industry. From bug tracking systems to continuous integration – everything is taught practically.

 

Success Stories and Career Paths

InterSmart EduTech graduates have impressive career trajectories. Many now work for leading IT companies in Kochi, Bangalore, and other tech hubs. Some have even founded their own digital agencies.

Salary Outlook

Salaries in both fields are attractive:

Digital Marketing: Starting salaries start at ₹2-5 lakh per year and can rise to ₹25 lakh or more with experience (UpGrad 2025, CollegeSearch).

Software Testing: From ₹3-5.4 lakh for entry-level testers to ₹15 lakh or more for experienced testers (Glassdoor India, GeeksforGeeks)

 

The InterSmart Learning Environment

Modern Infrastructure

InterSmart continuously invests in its facilities. Modern technical tools, high-speed internet, and professional software licences create an optimal learning environment.

Small Class Sizes

Rather than overcrowded classes, InterSmart intentionally keeps group sizes small. This allows for individual attention and better learning outcomes.

Flexible Schedules

Recognising that many learners work or have other commitments, InterSmart offers various scheduling options:

  • Online Classes
  • Offline Classes
  • Weekend Intensive Programmes
  • Online/Offline Hybrid Options

 

Certifications and Recognition

InterSmart EduTech not only prepares students for jobs but also for industry-recognised certifications:

Digital Marketing Certifications:

Google Certification

HubSpot Content Marketing Certification

Semrush Certification

Great Learning Certification

Software Testing Certifications:

NACTEC Certification

Internship Certification from Inter Smart & Inter Smart EduTech

InterSmart EduTech Course Completion Certification

 

Your investment in the future

In a rapidly changing digital world, the right education isn’t just an option; it’s a necessity. InterSmart EduTech doesn’t just offer courses; it offers transformation. From theoretical knowledge to practical skills, from students to industry professionals.

The numbers speak for themselves: a booming market, attractive salaries, and endless growth opportunities. But the true value lies in the type of education. If you’re looking for more than just a certificate, if you’re looking for a fulfilling and financially rewarding career, then InterSmart EduTech is the right partner for your next career step.

Take this important step with Inter Smart EduTech.